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AGRITECHNICA connects manufacturers, technology innovators, farmers and industry leaders to accelerate the adoption of agricultural technologies and advance global agriculture. As the world’s leading agricultural machinery trade fair, it provides a trusted international platform for launching innovation, exchanging knowledge, developing strategic partnerships and driving commercial growth. In doing so, it helps shape investment decisions and the future direction of agricultural production worldwide.
Building on this global success, AGRITECHNICA AUSTRALIA brings the brand’s international reach, industry connections and proven event platform to the Australian market, creating a focused opportunity for local and global participants to meet, do business and accelerate technology adoption.
AGRITECHNICA AUSTRALIA provides a national platform that connects Australian farmers with world-leading agricultural innovation, international manufacturers and local industry expertise, while creating opportunities for business growth, investment, collaboration and knowledge transfer. By bringing the principles and global reach Down Under, AGRITECHNICA AUSTRALIA strengthens the competitiveness of Australian agriculture and reinforces the country’s position
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Andrew Orr
Lola Rauch
Matthew Appleby
Stephanie Lundy 
Ulrike Schmidt-Machinek
Krunal Upadhyay
